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[Ultimate Guide] How To Create A Successful Blog for Your Business in 2021 (and use it to drive sales)

Note: We wrote this book in 2019 combining all of our areas of expertise and experience and were due to publish in 2020. Then the world went to hell in a handbasket and we decided to put it on pause. Because Silhouette Creatives is all about adding value to your business and everyone just needs […] Read more…

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What to Look For in a Blog Post Writing Service

Blogs are now a huge part of any good marketing and customer-nurturing strategy meaning hiring a blog post writing service is becoming a necessity for many businesses. The explosion of popularity in blogging for business has ushered in a wave of content writing services – most of which claim to offer the key to unlocking […] Read more…

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8 Warning Signs Your ‘Writer’ Is Scamming You

Note: Before we start, I want to clarify. I don’t think that new or fledgling writers trying to gain experience are scammers, everyone has to start somewhere. However, this post is looking at the type of ‘writers’ who lie about their credentials and experience, or just copy/paste from somewhere else on the internet looking for […] Read more…

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What Does a Content Writer Do?

The content writing job role, in its simplest terms usually means a professional writer who is hired for written pieces as part of an ongoing marketing or sales strategy. Businesses will use content writers (or hire their own) when they need ongoing content like: Blog posts Marketing materials eBooks/Brochures Email newsletters Press releases Social media […] Read more…

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How to Write an eBook with a Ghostwriter

Many businesses use eBooks as a residual form of income, but how do you write an eBook when you’re already swamped with your business? Ghostwriting eBooks is something we frequently do for our clients, but it often leaves a lot of questions. While most of us know what a ghostwriter is, there might be some […] Read more…

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Repurpose Content To Save Time AND Be Effective

Find a way to repurpose content and you could save hours (without compromising effectiveness!) As a busy entrepreneur, it can be difficult to put out regular content that consistently dazzles your audience. I completely understand; it’s literally what I do for a living! For the majority of business owners, this problem doesn’t arise due to […] Read more…

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